{"product_id":"joe-mccoy-sunglasses-geyser-brown-frame","title":"JOE McCOY SUNGLASSES \/ GEYSER BROWN FRAME","description":"\u003cp\u003e\u003cspan data-preserver-spaces=\"true\"\u003eThe GEYSER \/ BROWN FRAME adopts a silhouette reminiscent of President Kennedy's visit to Fort Bragg in 1961 and his distinctive nautical dressing observed during his sailing excursions on his boat \u003c\/span\u003e\u003cem\u003e\u003cspan data-preserver-spaces=\"true\"\u003eVictura\u003c\/span\u003e\u003c\/em\u003e\u003cspan data-preserver-spaces=\"true\"\u003e, where he would often \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003ebe seen\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e pairing sunglasses with a Type G-1 and khaki slacks - the G-1 calling back to his own time as a Navy Officer. \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003eCrafted in a mid-century style\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e, this frame is hand-moulded from celluloid and finished with glass lenses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-preserver-spaces=\"true\"\u003eThe American military pioneered eye defence technology for the Air Force, replacing goggles with sunglasses as a lightweight alternative. In 1929 \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003ethe\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e first celluloid sunglasses were introduced\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e to the American market through a creative transformation of injection moulding facilities previously dedicated to a faltering womenswear manufacturer. \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003eUtilising nitrocellulose as its primary component \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003ealong with cotton\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e, pulp, and other fibres, constituting 70% of its composition, celluloid sunglasses, enhanced with camphor, made a transformative impact.\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e Available on the beaches and boardwalks of Grand West, New Jersey, these sunglasses quickly captivated the public, achieving widespread popularity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-preserver-spaces=\"true\"\u003eCelluloid, once dry, displays remarkable stability, enabling the creation of intricate shapes that sustain the frame's structural integrity, even without the presence of metal leg cores.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-preserver-spaces=\"true\"\u003eAs time has passed, the manufacturing of celluloid sunglasses has \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003ewitnessed a decline\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e, leaving a limited number of producers. \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003eThe majority\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e of these manufacturers \u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003eare now concentrated\u003c\/span\u003e\u003cspan data-preserver-spaces=\"true\"\u003e in Japan, where the tradition of hand moulded celluloid frames is preserved and continues to be in high demand.\u003c\/span\u003e\u003c\/p\u003e","brand":"Joe McCoy","offers":[{"title":"Green \/ F","offer_id":68026481803556,"sku":"RM-44391999799554","price":100.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1034\/8471\/9396\/files\/MA24001_GRN_2402168578_path2402.jpg?v=1793782948","url":"https:\/\/therealmcsoys.com\/products\/joe-mccoy-sunglasses-geyser-brown-frame","provider":"My Store","version":"1.0","type":"link"}